In a significant move aimed at enriching the entertainment landscape, Colors Bangla Cinema has officially announced its collaboration with D2H, a prominent direct-to-home (DTH) platform. This partnership is poised to revolutionize accessibility to entertainment, catering to viewers across diverse demographics.

Sukhpreet Singh, Corporate Head of Marketing at DishTV, D2H, and Watcho, expressed enthusiasm about the partnership, stating, “This collaboration marks an exciting inclusion in our commitment to deliver compelling content to our viewers. Bangla subscribers are key to our plans and a critical segment for us. The addition of Colors Bangla Cinema showcases the diversity in our entertainment bouquet. Together, we look forward to enriching the viewing choices for our subscribers not only in that region but also widening our reach to Bangla viewers pan India. Dish TV India with its DTH brands D2H and DishTV is determined to remain at the forefront of delivering high-quality programming.”

As one of the top two Bengali movie channels in the market, Colors Bangla Cinema has garnered acclaim for its curated film selection, captivating audiences of all demographics. Experiencing growth in fiscal 2024, the channel’s popularity surged among D2H subscribers, reaffirming its widespread appeal. The strategic alliance reinforces its position as a destination for Bengali cinema enthusiasts while addressing the evolving preferences of viewers.

Vivek Modi, Business Head of Colors Bangla and Colors Bangla Cinema, expressed dedication to ensuring access to Bangla cinema for enthusiasts, stating, “It is our constant endeavor to ensure that all enthusiasts of Bangla cinema have access to Colors Bangla Cinema and this partnership strengthens that commitment.”

This collaboration between Colors Bangla Cinema and D2H promises to redefine the entertainment landscape, offering viewers an unparalleled cinematic experience and widening the reach of Bengali cinema to audiences across India.