AJIO, the online fashion retail brand by the Reliance Retail Group,has recently announced the appointment of Shivani Tiwari as its new Head of Growth & Digital Marketing. In her new role at AJIO, Shivani is responsible for overseeing operations related to User & Revenue Growth through paid and unpaid channels of Digital Marketing, as well as ecosystem partnerships.

Shivani who previously held the position of Head of Growth Marketer at FlipKart, shared the news of her new role on LinkedIn. Starting her career with the Planning Commission of India, Shivani went on to work for Google, Madison Communications, GroupM, and the Delhi 2010 Commonwealth Games.

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With her wealth of experience in marketing, Shivani brings a diverse skill set to AJIO. She possesses expertise in Marketing Communications, Lead Generation, Marketing Budget Management, Performance Marketing and Customer experience.