Reckitt has recently announced the appointment of Abhijit Aswath as its Marketing Manager and Category Head for Hygiene. In his new role at Rickett, Abhijit will oversee marketing operations and spearhead initiatives to drive growth.
Before joining Reckitt, Abhijit served as the General Manager & Category Head of Smartphones at Samsung Electronics. He also held the position of Director- Skin & Personal Care at Procter & Gamble.
A graduate of the Indian Institute of Management, Abhijit brings a diverse skill set to his new role at Rickett, He possesses expertise in Market Research, Business Analysis, Product Development, Brand Management and Marketing Strategy among others.