HDFC Asset Management Company ( AMC) has recently announced the appointment of Harish Narayanan as its Chief Marketing & Digital Officer. Before Joining HDFC AMC, Harish served as the Chief Growth Officer at Upstox.

A postgraduate from the Indian Institute of Management, Lucknow, Harish brings a diverse skill set to his new role at HDFC AMC. Before his tenure at Upstox, he was associated with some prominent organisations such as Myntra, Google, Procter & Gamble and Unilever.

Expressing his excitement about his new role, Harish remarked, “I am thrilled to share that I have moved to Mumbai to take up the role of Chief Marketing Officer and Chief Digital Officer at HDFC AMC. The business is a foundational wealth creator for the entire country, with amazing performance spanning across decades. It is a brand that has been built brick-by-brick on the trust of long-standing customers. I see it as a wonderful opportunity to take this golden trusted brand and business to the next level. I am privileged to be the custodian of this brand and the direct-to-consumer digital business and I look forward to everything that I will learn from my colleagues (a stellar set of industry stalwarts).”