Viva ACP has roped in none other than Bollywood legend Anil Kapoor as its very first brand ambassador. With this collaboration, Viva has become the first company in the ACP (aluminium composite panel) industry to team up with a celebrity of Kapoor’s stature on both the national and international stage.

Viva is known for offering high-quality, stylish, and durable cladding solutions, like the industry-first 4-colour coating technology. It is now the go-to brand for architects due to its cutting-edge design and long-lasting performance.

Prakash Jain, CMD of Viva ACP, stated that the collaboration will help improve Viva’s reach and help inspire architects and designers. He said, “We are thrilled to welcome Mr. Anil Kapoor to the Viva family. His unparalleled success, both in India and internationally, mirrors our commitment to excellence and our vision to take Indian innovation to the global stage.”

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Anil Kapoor called this endeavour a unique opportunity. He praised their knack for striking a balance between aesthetics and functionality and expressed his enthusiasm for being part of a brand making a significant impact on both the national and international stages.