Frodoh World, a rapidly growing AdTech firm, is pleased to announce the appointment of Shamsuddin Jasani, a seasoned advertising and digital expert, as a Strategic Advisor. With a wealth of experience in business scaling and innovation, Shamsuddin’s strategic insights and deep understanding of cross-border markets will play a crucial role in driving Frodoh World’s product innovation and expanding its presence locally and globally. Additionally, Shamsuddin will contribute to the team’s expansion plans and play a key role in the launch of Frodoh World’s Digital Retail Media platform.

Formerly the Chief Executive Officer at Wunderman Thompson South Asia, Shamsuddin brings a proven track record in scaling businesses and fostering innovation. Expressing his excitement about joining Frodoh World, Shamsuddin highlighted the company’s pioneering work in bringing innovation to the ad tech space, particularly in the Connected TV revolution and Digital Retail Media.

Russhabh R Thakkar, CEO of Frodoh World, expressed confidence in Shamsuddin’s expertise, stating that his strategic guidance will accelerate Frodoh’s leadership in CTV innovation, Digital Retail Media, and overall company growth. With Shamsuddin’s addition to the team, Frodoh World is poised to pioneer groundbreaking advancements in the CTV space and expand rapidly under his guidance.

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Starting in April 2024, Shamsuddin’s strategic appointment is expected to enhance Frodoh World’s capabilities, driving innovation and sustained growth in the industry. With a reputation for providing cutting-edge solutions in the CTV ecosystem, Frodoh World is well-positioned for rapid expansion under Shamsuddin’s leadership.