Tata Passenger Electric Mobility has recently announced the appointment of Pooja Asar as its new Head of Marketing. Pooja shared her excitement about joining Tata Passenger Electric Mobility on LinkedIn. In her post, Pooja stated, “I’m excited to share that I’ve joined as Head of Marketing at Tata Passenger Electric Mobility Ltd. After 18 enriching years in the FMCG sector, I look forward to collaborating with the talented team at TPEM to drive forward the vision of sustainable and innovative transportation solutions that meet the ever-evolving consumer needs.”

Before joining Tata Passenger Electric Mobility, Asar served as Vice President at Paytm. She also held various positions at Unilever. Before her tenure with Unilever, she worked with Kotak Mahindra Bank as a Relationship Manager in 2006.

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With over 17 years of experience, Asar brings expertise in marketing and managing large brands in the food and beauty segment. She has worked with brands including Kissan, Knorr, Hellmann’s Annapurna, and Glow & Lovely erstwhile Fair & Lovely.