Amul is the strongest food and dairy brand worldwide, according to the Brand Finance Food & Drink 2024 report. Amul shared this news via  X (formerly Twitter) saying, “We are pleased to inform you that Amul is ranked as the strongest food brand and strongest dairy brand in the world as per Food & Drink 2024, the annual report on the most valuable and strongest food, dairy & non-alcoholic drinks brands by Brand Finance, world’s leading brand consultancy.”

Brand Finance is a global brand valuation consultancy. Its annual report highlighted the establishment of Amul as a leader in the food and dairy sectors with a Brand Strength Index (BSI) score of 91.0 out of 100, earning an AAA+ rating.

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Nestle and Lay’s are also leading in brand value. Nestle remains the most valuable food brand despite a 7% drop in value to USD 20.8 billion. Lay’s saw a 9% rise in brand value, reaching USD 12 billion, securing the second spot globally.