Mia by Tanishq has hit the rewind button, taking us back to the glittering days of disco with its latest campaign. Channelling the dapper and dazzling vibes of the ‘70s and ‘80s, the jewellery brand has found the perfect partner for this retro revival in Bollywood’s iconic diva, Zeenat Aman.

The campaign shows Zeenat grooving to her legendary hit ‘Aap Jaisa Koi’ while showing off Mia’s stunning jewellery collection. The collaboration has been crafted by Famous Innovations and Collective Artists Network and combines the iconic elements of the disco era with a fresh, modern twist.

Mia’s new Disco Collection is not just about selling jewellery, It’s a reminder that true style—like Zeenat Aman herself—transcends time. It is designed for women who embrace both day and night with the same flair. It consists of bold earrings and rings that echo the essence of disco.

Shyamala Ramanan, Business Head at Mia by Tanishq, said, “We are thrilled and honoured to collaborate with Zeenat Aman, an icon who epitomises the fearless and unapologetic spirit of the Disco era. This partnership is a celebration of timeless glamour, connecting the bold energy of the past with the confidence of the modern woman.”

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George Kovoor, Chief Creative Officer, South, at Famous Innovations, added, “Zeenat and the Mia Disco Collection are a perfect match, and the magic is clear for everyone to see. This campaign brings back the memories of the 70s and proves that true glamour never goes out of style and that disco really has no age or era.”