The Elets India Brand Summit and Awards 2024 concluded with remarkable success on June 21st at the Holiday Inn, Aerocity, New Delhi. Hosted by Elets Technomedia with knowledge partner Elets BrandStory, the summit convened top-tier professionals, industry experts, and thought leaders from the branding and marketing sectors, setting new benchmarks in navigating the digital age of branding.
Themed “Innovate.Influence.Inspire,” the summit showcased a diverse lineup of distinguished speakers who shared profound insights and innovative strategies for crafting authentic brand narratives, sustainable branding practices, and enhancing personalized customer engagement through AI. The event featured interactive panel discussions, industry presentations, 1 on 1 fireside chats, exhibitions, and ample networking opportunities that facilitated meaningful exchanges among attendees, fostering collaborations and forging new partnerships.
The summit concluded with the prestigious Awards Ceremony, honoring exemplary contributions in the branding field.
Award Categories and Winners:
Branding Organizations:
- Most Creative Production House of The Year – Boathouse Media & Kotak Life – KGFB & Tulip Films ft. Rajkummar Rao
- Education – Boathouse Media & upGrad – Bus Of Opportunity
- Best Use of Omni Channel Marketing – BornHi Digital & HSBC Mutual Fund for SIP Hai #FaydeWaliAadat
- Social Media Agency of the Year – BornHi Digital
- BFSI – HSBC Mutual Fund and BornHi Digital for SIP Hai #FaydeWaliAadat
- Use of Integrated Marketing – HSBC Mutual Fund and BornHi Digital for SIP Hai #FaydeWaliAadat
- New Product Launch – Tata Ace EV, Mancunianz
- BFSI – SBI Securities (Thoda Karo Regular Karo), Mancunianz
- BFSI – Aeon Credit Services India (Financial Dost), Mancunianz
- Automotive – Tata Yodha 2.0 , Mancunianz
- Best Regional Content – Tata Intra Pickups South India, Mancunianz
- Regional Campaign – Tata Pickups Rajasthan, Mancunianz
- Best Email Marketing Campaign – FG Glass (Your Favourite Glass), Mancunianz
- Best Small Budget Campaign – SBI Securities (Thoda Karo Regular Karo), Mancunianz
- Real Estate & Construction – The Right PR & Goel Ganga Developments for Unveiling a World of
- Possibilities: Goel Ganga Developments
- Travel & Hospitality – The Right PR & The Tigress Ranthambore for KhammaGhani Sawai Madhopur
- Brand Of The Year Awards – Eggoz for Anda ho to Aisa & NUPA Technologies
- Use of Digital Marketing/ Social Media – ORRA Fine Jewellery for ORRA Festive Fiesta
- Real Estate Construction – Ambuja Neotia & Utalika Luxury Panchami Tower – Let This World Be Yours
- Digital Marketing Agency of The Year – Lets Digital Marketing for Best SEO Company Of The Year
- Best Use of PR – Orion PR & Digital Pvt Ltd & Borzo for Data-Driven PR
- Transformational Growth – Dr.Reddys Laboratories for Cough-Xpert Program
- Brand Rejuvenation – Dr Reddy’s Laboratories for CETIZENS Campaign
- Retail Consumer Products – NP Digital India & Titan for How NP Digital India increased the footfalls through Digital Activations for Titan
- E-Commerce – NP Digital India & Dimondrensu for How NP Digital India achieved 282% growth in Organic traffic for Diamondrensu
- Best Digital Marketing Campaign – NP Digital India & Sofas & More for How NP Digital India achieved 399% growth in Leads for Sofas & More
- Best Festive Marketing Campaign – Brand Street Integrated Consultancy Network & Croma for Alpona Design On Howrah Bridge
- Best Use of Mobile for Content Marketing Campaign – CLIX Capital Services Pvt Ltd for CLIX Capital – Har Jazbe Ke Liye!
- Innovative use of Technology – ReBid & BestSeller India
- Best Tech in Advertising – ReBid & BestSeller India
- Customer Experience – Capital Small Finance Bank
- Best Generative SEO & Google ads Performance Marketing Campaign of the year – Osumare Marketing Solutions Pvt. Ltd. for Pitney Bowes India
- Best Integrated Branding Campaign of the Year – Osumare Marketing Solutions Pvt. Ltd. for Tulsi Villa Project By Yashada Developers
- Most Innovative Marketing Campaign – Ujjivan Small Finance Bank Limited, Ganesh Utsav 2023
- Best Cause-Led Campaign – Dabur Red Toothpaste for DRTP Reverse with Red
- Best Celebrity-Driven Campaign – Herb’l Charcoal x Chitrangada Singh
- Best Use of Audio/Video – Dabur Odonil for Odonil Paytm Soundbox Partnership
- Seasonal Marketing Campaign – Kenstar – AC Wali Thandak, Kenstar Coolers Mein
- Best Brand-Engagement Campaign – Swiss Beauty Cosmetics Pvt. Ltd – BFF Bina Wedding Kaisa
Customer Experience – CP PLUS - Leading Surveillance Brand – CP PLUS
- Health & Wellness – Zydus Healthcare- MPOWER & BTN for Hair-Rise Campaign
- Best Use of Short Video Platforms – Dabur Chyawanprash for Lallantop Sehat Campaign
- Seasonal Marketing – AlphaX for Zeel Rainwear – Designed for Motion
- Best Use of YouTube – Dabur Real x Motu Patlu
- Best Festive Marketing Campaign – Dabur Real Diwali Campaign
- New Product Launch – Aditya Birla Finance – Udyog Plus Launch
- Brand of the Year – Microscan Infocommtech Pvt Ltd
- Best Data Interoperability Framework of the Year – Verismart.ai
- Emerging Tech for Customer Experience – Pingbix
- Best Hyperlocal AdTech Platform – Pingbix
Also Read | Elets India Brand Summit and Awards 2024 Redefines Excellence in Branding Strategies
Branding Leaders
- CMO Leadership Award – Vijay Kumar Pampana, Head of Marketing, P&G Health
- CX Rising Star Award – Neeraj Sharma, Group Product Manager, Dr Reddy’s Laboratory
- Digital Marketer of the Year – Aashish Kumar Jain, Assistant General Manager – Marketing & Communications, Apollo TeleHealth
- Agency Head of the Year – Mr. Rajat Khaitan-Founder & CEO, StepOneXP
- Digital Male Leader Of The Year – Mr. Sonal Shrivastav – Digital Marketing Head, Kenstar
- Head Marketing Of The Year – Ms Neha Khullar – Marketing Head, Kenstar
Congratulations to all the outstanding brands recognized at the Elets India Brand Summit and Awards 2024 for their remarkable achievements and contributions to the industry, setting new standards of innovation and excellence for a brighter future in the Indian market.